Email Automation: Jumper

Sometimes you need a way to skip a step or jump to a different point in your workflow. This is what jumpers are made for. They offer an easy way to jump to a different position in your customer journey.

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Email Automation: Actions

Actions let you do something at a certain point in your workflow. They are useful if you like to do things (except send emails) in your email automation.

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Email Automation in WordPress

With Mailster you get a powerful way to automate your email marketing. Email marketing automation can help businesses streamline communication, personalize messaging, and improve customer engagement through automated workflows and targeted campaigns.

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How can I setup the newsletter homepage?

To ensure the smooth functioning of the subscription and unsubscription process, it is imperative to have a static page as your newsletter homepage. When activating Mailster, you will be prompted to create this page as part of the setup process.

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How do I import my subscribers?

Before you start sending your first email campaign you may like to import your existing subscribers, into Mailster. You can import your subscribers on the “Manage Subscribers” page. Click on the “Import” tab on the top and select the lists of which subscribers you like to export.

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Adding Posts to your Campaign

One of the core features of Mailster is the deep integration with WordPress. To get your posts and articles into your campaign you have two ways to add them. Next to regular posts, you can also include pages or any custom post type in the same fashion.

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WordPress Users in Mailster

Mailster has a dedicated list of your subscribers so your WordPress users are by default not connected to your Mailster subscriber base. There are several ways to connect them and work with segmentation on the user data.

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Using Mailster Forms (Deprectated)

Mailster includes sign-up forms you can use in many different ways. If you are running other websites- whether they are based on WordPress, a different CMS, or just plain HTML – you can embed external forms to collect leads on them. This article is about Legacy Forms – Check out the new, block-based forms if […]

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Tags in Mailster

Tags are placeholders in your campaigns and are an essential part of Mailster. They always get replaced with their desired content when You can set them anywhere in your newsletter template with the format {tagname}. Custom field tags are individual for each subscriber. You can set alternative content {tagname|alternative content} which will be used if [tagname] […]

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Your First Campaign

If you have successfully activated the plugin you can create your first campaign like a regular post. Click on “New Campaign” in the “Newsletter” Menu. The Details First, choose a title for your campaign. The subject could be the same as the title but it’s totally up to you. All templates are prepared for “Preheaders“. […]

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How to install Mailster

You can install Mailster by going to your Plugins page and clicking on the “Add New” button at the top of the page. Continue by clicking on “Upload Plugin” and selecting the mailster-x.x.x-zip from your desktop. Click on “Install Now” and the package will get uploaded and extracted on your WordPress site. After this step, […]

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Choosing your Delivery Method

Mailster offers by default two delivery methods: Additionally, you can add more methods with plugins. Simple This is the default method and is not recommended for bulk mailing in general. Often providers limit the number of emails that can be sent with this method to prevent spammers. Talk to your host about the limits and […]

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How can I increase the sending speed?

Depending on your delivery method Mailster needs some time to send your campaigns. If you like to increase your delivery rate you can try the following things: Keep in mind that the bottleneck is always the connection from your server to your ESP’s server. Mailster can only send one mail at once and needs to send a request […]

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How can I setup the newsletter homepage (legacy)?

There’s a newer version available of this article. The newsletter homepage is a static page that is required to make the subscription and unsubscription progress work correctly. If you activate Mailster you’ll get asked to create the newsletter homepage during the setup process. By default, it’s called “Newsletter” and can be accessed via

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How can I setup a cron job?

If you have problems with sending your campaigns you may not have set up your cron correctly. There are two ways to trigger the send progress: WP-cron If you select the WordPress native cron solution you don’t have to take any further actions. WordPress will send your campaigns in your defined interval. This method has […]

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