Today we take a look at Subscriber based auto responders

What are Subscriber based auto responders for?

They are made to send messages to users on a specific action. These action can be

  • subscription
  • unsubscription

Let’s say we would like to send a welcome message – maybe with a discount code – to our new subscribers

Create a new campaign

create_campaign

define the subject and an optional preheader text. You can see the usage of the {firstname} tag. Use a fallback text after the pipe (‘|’) if no firstname has been defined

details

Create the content of your mail

Use the editor to add new modules and insert some personal message for the users first mailing

template preview

You can see the usage of the {firstname} tag again. Also another custom tag is used: {coupon_code}. We create the content of this tag later

Define the delivery options for the auto responder

Next step is to tell that campaign that it’s actually an auto responder. Click on the auto responder tab in the delivery meta box.

delivery settings

Tick the checkbox to enable the settings field and define the delay of the sending and select “user signed up”.

You can also define some conditions if you would like to limit the mailing to a certain type of user on the “Receivers” meta box.

 

 

 

After you have saved you campaign you can find it at the Autorespondner section

autoresponder overview

Creating the content of the discount code tag

To get the discount code tag display a discount code please check out the other tutorial

Next time we take a look on action based auto responders