Today we take a look at Subscriber based auto responders
What are Subscriber based auto responders for?
They are made to send messages to users on a specific action. These action can be
- subscription
- unsubscription
Let’s say we would like to send a welcome message – maybe with a discount code – to our new subscribers
Create a new campaign
define the subject and an optional preheader text. You can see the usage of the {firstname} tag. Use a fallback text after the pipe (‘|’) if no firstname has been defined
Create the content of your mail
Use the editor to add new modules and insert some personal message for the users first mailing
You can see the usage of the {firstname} tag again. Also another custom tag is used: {coupon_code}. We create the content of this tag later
Define the delivery options for the auto responder
Next step is to tell that campaign that it’s actually an auto responder. Click on the auto responder tab in the delivery meta box.
Tick the checkbox to enable the settings field and define the delay of the sending and select “user signed up”.
You can also define some conditions if you would like to limit the mailing to a certain type of user on the “Receivers” meta box.
After you have saved you campaign you can find it at the Autorespondner section
Creating the content of the discount code tag
To get the discount code tag display a discount code please check out the other tutorial
Next time we take a look on action based auto responders