Preheaders are short phrases that boost your email’s click-through rate by appearing in the preview pane of some email clients. In Mailster, you can customize preheaders for each campaign, even adding emojis. Check out handy guides to make the most of your preview text!
Mailster can send transactional emails using a special template. Starting from version 4.0, it uses a base template, typically notification.html. This template needs two tags: {headline} for the subject and {content} for the email body, allowing you to manage outgoing emails from your WordPress site.
Mailster’s auto-responder feature automates your email marketing with six types, including subscriber-based, action-based, and time-based options. It lets you send targeted campaigns after specific events or time intervals, making it easier to engage with your audience. Test it out on our demo!