Mailster 4.0 introduces a new way to create forms. The new builder is based on the WordPress block editor and your forms created with Mailster before 4.0 need to be converted. Legacy Forms will work in the future but we decided to no longer keep them updated in favor of book forms.
You can upgrade your license directly from the plugin if you go to Newsletter => Account and click on the “Change Plan” button: If you have white-labeled your license you have to insert your license key first. On the following page, you can upgrade your license by inserting your payment details. Optionally you can choose […]
Advanced Custom Fields is a popular plugin that can help you add extra content fields to your WordPress edit screens. These extra content fields are more commonly referred to as Custom Fields and can allow you to build websites faster and educate your clients quicker. With Mailster you can use these fields inside your email […]
If you just started with email marketing or switched your delivery provider or even our domain or IP address it’s a good practice to not start blasting your provider with too many emails at once.
Mailster sends you emails in batches. While this is a technical limitation it also prevents sending too many emails at once which causes server timeouts and even gets banned from your email delivery provider.
Some email spam filters can open and click through the links in your emails to check for malicious content. This can cause false open rates and may also unsubscribe users (if you have single-opt-out enabled). To prevent this Mailster has the option to prevent this behavior.
If you send marketing emails you often like to send them as fast as possible. While this is great in theory it’s often not recommended for your general email marketing strategy.
In Mailster you can have multiple autoresponders to trigger your campaigns automatically. Some of them have a date or timestamp to get triggered within a certain timeframe. To not go way back to the beginning of time (and to accidentally sent to all your subscribers) Mailster uses a “Grace Period”.
Mailster uses custom rewrite rules to process certain actions and to route users on the newsletter homepage. If you have problems with links this article can help.
Animated Gifs can bring some life to your email marketing campaigns. Since Mailster uses WordPress native methods to resize images, so they fit correctly and reduce file size, the animation is may lost during this process.
Technically there are no limits in Mailster. You can have unlimited subscribers, lists, forms, and campaigns. There are some server-related limits though.
The General Data Protection Regulation (GDPR) is enforceable as law in all EU member states on May 25, 2018. While Mailster is in technical compliance with this law you may have to bring some additional things in place to make the whole process compliant for your site.
If you’re running a WooCommerce Shop and like to send your latest products to your audience you can use Mailster with the WooCommerce add-on.
Sometimes it’s required to add custom code that extends the functionality of your website. In WordPress, you have two ways that are recommended.
If you are using Visual Composer to create your content in WordPress you may find the used shortcodes in your campaign.
For tracking reasons, you can only send HTML emails in Mailster. If you like to send plain text messages there is a simple trick you can do.
With Mailster you can send your latest posts automatically to your subscribers but sometimes you would like to exclude certain articles.
If your subscribers are located at different timezone and you still like to reach them at the best time of the day this is the option you are looking for.
Displaying the latest campaigns in chronological order can get achieved in an easy way.Just enable the option on the Settings page (tab Front End):
People are always interested in new stuff. If not give them an opportunity to visit your blog by offering links to older articles
With segmentation, you can easily narrow down your target audience, allowing for more precise targeting. This enables you to send your campaigns exclusively to specific user groups, optimizing the effectiveness of your marketing efforts.
Getting notifications for new subscribers is simple by enabling the option on the Subscribers tab in settings.
When you write personalized newsletters you are probably familiar with the {firstname} and {lastname} tag. If you use both you should replace them with {fullname}
DKIM stands for DomainKeys Identified Mail and is a method for associating a domain name to an email message (Wikipedia) If you don’t have a verified domain and you have enabled the DKIM checkbox on the settings page you get a big red box a white input field.