Mailjet is an efficient email marketing tool that integrates with Mailster, offering robust bounce handling support. To get started, create an account, verify your domain, configure SPF/DKIM for spam protection, set up webhooks for bounce management, and send a test email to ensure everything works smoothly.
Category: Tutorial
Email Automation in WordPress
Mailster automates email marketing, enhancing communication and customer engagement through customizable workflows. Key components include triggers and actions, allowing for personalized messaging, delays for timing, and conditions to tailor paths. Users can easily create workflows, manage email statistics, and add comments for clarity.
Convert your Newsletter Homepage
Upgrade your newsletter homepage by migrating from shortcodes to new block forms. Remove outdated shortcodes ([newsletter_signup], [newsletter_confirm], [newsletter_unsubscribe]) and add the Mailster Newsletter Block. For detailed steps, visit our guide. Don’t miss the chance to modernize your communication!
Change the length of the excerpt
WordPress allows customization of excerpt length through the excerpt_length filter. Mailster offers a similar feature using the mailster_excerpt_length filter, enabling you to set a specific length for excerpts in email campaigns. For example, use code to set the excerpt length to 20 words.
Migrating your license to Freemius
To continue using Mailster after purchasing it on Envato, migrate your license to Freemius via the WordPress Dashboard. Enter your Envato purchase code and email, then click “Migrate to Freemius now.” This ensures you receive updates and manage your license effectively. Don’t delay migration to avoid losing access to features!
Use Advanced Custom Fields in your Newsletter Campaigns
Advanced Custom Fields (ACF) enhances WordPress by allowing users to add custom fields to edit screens, streamlining website development and client education. With Mailster integration, these custom fields can be utilized in email campaigns, enabling personalized content through simple tag formatting.
How many mails can I send at once?
Optimize your email marketing by balancing throughput rate and batch size to avoid server timeouts. Determine your server’s email capacity and adjust your cron interval for efficient sending. For instance, sending 20 emails every 5 minutes allows for 240 emails per hour, while 40 doubles that to 480.
Sending post-purchase coupon codes to WooCommerce customers.
Easily offer discounts to customers after purchases with Mailster and WooCommerce. Set up a customer journey that includes sending a follow-up email with a coupon code after 24 hours. Create dedicated lists, landing pages, and autoresponders for seamless engagement, ensuring a smooth discount process.
Send your newsletters via Gmail
Gmail is a popular email provider, but it’s not ideal for marketing due to strict limits and potential spam issues. For effective newsletter campaigns with Mailster, consider alternatives. Integrate Gmail through the Mailster plugin by setting up a Google web app and OAuth credentials to ensure smooth delivery.
Encode Tags for Links
When using Mailster tags in links, remember to encode them with PHP’s rawurlencode. Prepend an exclamation mark (!) to the tag name (e.g., {!mytag}) for proper encoding. Avoid this method for tags containing full links to ensure functionality.
Working with animated GIFs in Mailster
Animated GIFs can enhance your email marketing, but Mailster’s default image resizing may lose animation. To preserve it, use Mailster’s built-in option to insert the original image instead. This ensures your GIFs maintain their lively appeal in your campaigns.
Handling Bounces with AmazonSNS
To manage bounces more effectively with Amazon SES in Mailster, switch to Amazon SNS for enhanced control. Set up SNS notifications by creating topics for bounce and complaint feedback. After configuring subscriptions, your Mailster installation will automatically track bounces and complaints from subsequent campaigns.
Send your Newsletters via SendGrid
Integrate SendGrid with Mailster by signing up, creating an API key with specific permissions, and authenticating your sender. Choose between Domain Authentication or Single Sender Verification. Finally, test your setup by sending a test message through Mailster to ensure everything functions correctly.
How to migrate Mailster to a new site
To transfer Mailster from one site to another, back up both databases, optionally export data, and copy the Mailster tables to the new site. Export campaigns and settings from the original site, deactivate the license, install Mailster on the new site, and then import the campaigns and settings.
Using Multi language Newsletter with WPML
With Mailster and the WPML plugin, you can effortlessly create multi-language email campaigns. Set up forms and translate settings for each language, then design tailored newsletters. Create campaigns for each language, applying specific conditions to target users effectively. Enhance your reach with localized communication!
Send your Newsletters via Mailgun
Mailgun is a developer-friendly email provider that integrates seamlessly with Mailster for campaign sending. To get started, sign up, add your domain, and configure DNS entries. Download the Mailgun add-on for Mailster, enter your API key, and choose between the WEB API or SMTP for sending.
Validating Custom Fields
Mailster allows you to create custom fields for subscriber information, such as a birthday field. By adding custom code, you can verify that subscribers are over 18, preventing those underage from signing up. The code checks the provided birthdate and displays an error message if the user is younger than 18.
Send your Newsletters via SparkPost
SparkPost is a reliable email delivery service that requires setup, including domain verification and API key creation. While it no longer offers a free tier, a “Test Account” can be used for evaluation. Users must configure DNS settings and integrate with Mailster to start sending emails effectively.
Using WooCommerce in your Newsletter Campaigns
Enhance your WooCommerce shop’s outreach with Mailster’s WooCommerce add-on. Effortlessly send auto-responder campaigns featuring your latest products. Utilize dynamic content, customizable metadata, and formatting options to present prices attractively. Streamline your marketing by integrating WooCommerce products directly into your email campaigns.
Saving new Template Files
Mailster Templates kickstart your campaigns by allowing customization. Choose a template, start a new campaign, and add desired modules. Save your customizations as a new template or overwrite an existing one. You can also adjust headers, footers, and notifications, enhancing your campaign’s uniqueness and functionality.
How to add a Google Maps API Key
Mailster integrates Google Maps to visualize subscriber locations. To set it up, create a Google API Key by enabling the Google Maps Platform and selecting a project. Secure your API key with HTTP referrers for your domain, and remember to add any email service domains for notifications.
Working with action hook auto responders
In this fourth part of our Mailster autoresponder series, we explore Action Hook Auto Responders. These advanced tools require WordPress coding knowledge and are triggered by specific actions. Learn to customize campaigns, define delivery options, and segment receivers for targeted email marketing.
Send your Newsletters via Amazon’s SES
To effectively send newsletters, use a dedicated email service like Amazon SES. Install the Mailster plugin, set up your AWS account, verify your domain, and create an identity. Enable DKIM for better deliverability, update your DNS settings, and configure IAM users for secure access.
Translations in Mailster
Mailster is a globally used tool with varying language support. To enhance localization, users can participate in the Translation Project, fixing translations via translate.mailster.co. For custom translations, download and edit files in the wp-content/languages/plugins folder, then upload them for Mailster to use.
Creating a series in Mailster
This article recommends using Automation for creating engaging newsletter series in Mailster, known as drip campaigns. It outlines steps to set up a series, starting with a Welcome Campaign, followed by subsequent campaigns triggered by specific conditions and time delays. Adjust your audience lists accordingly for effective delivery.
Working with time based auto responders
Time-based autoresponders send campaigns at specific intervals, like monthly updates of your latest posts. Set up a campaign by defining its subject, content, and delivery options. Utilize dynamic tags for personalization and configure scheduling preferences, including start and end dates, to optimize engagement with your subscribers.
Working with action-based autoresponders
Explore action-based autoresponders designed to launch campaigns after new content is published. Set up a campaign, define subject lines, and utilize dynamic tags for personalized content. Adjust delivery options, including timing and segmentation by categories, to effectively engage subscribers. Next, we’ll delve into time-based autoresponders.
Working with subscriber-based autoresponders
Subscriber auto-responders send automated messages based on user actions like subscription or unsubscription. You can craft personalized welcome emails using tags like {firstname} and {coupon_code}. Set delivery options and enable autoresponder settings to engage new subscribers effectively. Next, we’ll explore action-based autoresponders.