Email Automation in WordPress

With Mailster you get a powerful way to automate your email marketing. Email marketing automation can help businesses streamline communication, personalize messaging, and improve customer engagement through automated workflows and targeted campaigns.

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Convert your Newsletter Homepage

It is high time to upgrade to the new block forms if you are still using shortcodes on your old newsletter homepage. This guide can assist you in migrating to the updated version.

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Change the length of the excerpt

WordPress has a filter to change the length of the excerpt on your website. The excerpt_length filter helps you to do this. Mailster has a dedicated filter you can use to change the length of excerpts in your email campaigns.

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Use Advanced Custom Fields in your Newsletter Campaigns

Advanced Custom Fields is a popular plugin that can help you add extra content fields to your WordPress edit screens. These extra content fields are more commonly referred to as Custom Fields and can allow you to build websites faster and educate your clients quicker. With Mailster you can use these fields inside your email […]

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Send your newsletters via Gmail

Gmail by Google is a great email delivery provider and you can use it to send all your newsletter campaigns with Mailster. In general, we do not recommend using Gmail for marketing emails so you better look out for an alternative. Since Gmail is not built for sending marketing emails you have to consider a […]

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Encode Tags for Links

If you are using Tags in Mailster you may like to use them in your links as well. Since links must be encoded the content of your tags must be encoded as well.

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Working with animated GIFs in Mailster

Animated GIFs can bring some life to your email marketing campaigns. Since Mailster uses WordPress native methods to resize images, so they fit correctly and reduce file size, the animation is may lost during this process.

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Handling Bounces with AmazonSNS

If you are sending your Campaigns with Amazon’s Simple Email Service you can use the regular Bounce option that comes with Mailster. If you like to have more control over bounces you should switch to AmazonSNS.

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How to migrate Mailster to a new site

Depending on your license you can use Mailster on one site or more. If you like to use your single-use license on a different domain and move all the data from Site A to Site B you have to follow some steps.

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Validating Custom Fields

Mailster gives you the option to define custom fields where you can store additional information of your subscribers. Sometimes you need to verify these values with some custom code.

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Send your Newsletters via SparkPost

With SparkPost you get a solid delivery provider. There’s some setup required before you can use this service though. SparkPost no longer offers a free tier but you can test their service with a “Test Account”.

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Saving new Template Files

Mailster Templates give you a great start to get your campaigns going. If the provided modules don’t fit your needs or you like to have custom starting content you should save your custom template file.

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Working with action hook auto responders

This is the fourth part of a short series about auto responders in Mailster. Last time we created a time-based autoresponder. Today we take a tour of the next type of autoresponders: Action Hook Auto Responders

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Translations in Mailster

Mailster is used around the world and while many installations are running with an English localization even more don’t.  We are running a Translation Project for Mailster which let you help us fix missing or wrong translations.

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Creating a series in Mailster

This article is outdated. While the steps explained still work we recommend using Automation for your Series. Creating a series of newsletter campaigns is a good way to keep your subscribers engaged with your service. But what is a series and how do you make it in Mailster? In this tutorial, we cover the basic steps […]

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Working with time based auto responders

Today we take a tour of the next type of autoresponders: Time-based autoresponders What are time-based autoresponders for? They are made to send new campaigns at a specific interval Let’s say we would like to send our latest three posts to our subscribers on the first of every month Create a new Campaign Define the […]

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