Mailster offers five handy shortcodes for easy newsletter integration. Use [newsletter] to embed campaigns, [newsletter_list] for recent newsletters, and [mailster_form] for sign-up forms. You can also check subscriber counts with [newsletter_subscribers]. Note that some codes, like [newsletter_signup_form] and [newsletter_button], are now deprecated.
Mailster offers four handy widgets for your WordPress site, found under the Appearance menu. You can add a signup form, display your latest newsletters, show your subscriber count, or include a subscriber button, all with customizable text options before and after.
Preheaders are short phrases that boost your email’s click-through rate by appearing in the preview pane of some email clients. In Mailster, you can customize preheaders for each campaign, even adding emojis. Check out handy guides to make the most of your preview text!
Mailster can send transactional emails using a special template. Starting from version 4.0, it uses a base template, typically notification.html. This template needs two tags: {headline} for the subject and {content} for the email body, allowing you to manage outgoing emails from your WordPress site.
Mailster’s auto-responder feature automates your email marketing with six types, including subscriber-based, action-based, and time-based options. It lets you send targeted campaigns after specific events or time intervals, making it easier to engage with your audience. Test it out on our demo!
With custom fields in Mailster, you can enhance subscriber info beyond the basics like email and name. Add details like gender, company, or social media handles. Easily create new fields on the settings page and use them in your campaigns with simple tags.
Each subscriber has a detailed page with their email, name, status, subscription info, GDPR consent, custom fields, and more. You’ll also see their location, timezone, email clients used, activity stats like opens and clicks, and total campaigns sent. Check out the demo to see it in action!
Manage your block forms easily through the “Block Forms” menu in the Newsletter section. Create new forms with templates, customize fields, and set up options like double opt-in and GDPR compliance. You can also style forms, define placements, and use pop-ups to enhance user engagement.
Mailster templates shape your campaign’s design, accessible under Newsletter => Templates in your WordPress Dashboard. You can upload purchased or compatible third-party templates, including those from Envato Marketplace. Simply ensure they’re valid Mailster ZIP files to successfully add and start using them in your campaigns.
A Mailster Template is a folder with essential files for creating email templates. It must include at least two files: index.html for modules and notification.html for alerts. Templates follow a specific structure, allowing customization through modules, headers, and footers, ensuring clean and effective email design.
You can easily delete subscribers in Mailster to keep your list healthy. Use the Delete Subscribers page for bulk actions, set conditions, and manage statuses. Mailster automates this process, marking inactive contacts for removal after 14 days. Regularly cleaning your list boosts engagement and reduces spam complaints.
Mailster offers in-depth campaign statistics, including total recipients, click rates, device usage, and geographic location of opens. You can filter data and explore details on clicks, device types, and locations, enhancing your understanding of subscriber engagement. Note that editing is not possible once a campaign is live.
Mailster makes it easy to manage your subscribers right in WordPress. You can view, search, and filter subscribers by status. Use search modifiers to refine results, and perform bulk actions like sending campaigns or updating statuses. Keep your subscriber list organized and efficient!
The Campaign Overview page provides a snapshot of all your campaigns, displaying subscriber statuses and performance metrics. Campaigns can have various statuses like Paused, Queued, Active, Finished, Draft, and Pending. Metrics such as open rates and unsubscribe rates help assess campaign performance, with options for bulk actions to manage multiple campaigns efficiently.
The Frontpage displays your newsletter in a web format, featuring navigation buttons, a share option, and customizable settings. You can manage search engine visibility, enable or disable the top bar, customize homepage slugs, and create an archive of your campaigns in reverse chronological order.
The Mailster campaign editor simplifies campaign creation, allowing users to design campaigns and autoresponders easily. Key features include customizable titles, module-based content addition, and delivery options. Users can target specific subscriber lists and adjust tracking settings, ensuring effective email marketing tailored to their needs.
Mailster’s Precheck feature allows you to efficiently assess your campaign’s deliverability. It analyzes subject lines, links, images, and provides a SpamAssassin score. Additionally, it checks authentication methods and your server’s IP against over 50 blocklists, ensuring your emails reach their destination without compromising privacy.